Georgia May Jagger, the British model has just appeared in Hudson’s third campaign, for Fall 2010, and it’s quite steamy. She’s wearing nothing except her Hudson jeans!

The campaign was photographed by Mario Sorrenti on location at the 1912 Alder Mansion in New York which was recently restored.

Sandra Bullock and Reneee Zellwegger love Hudson Jeans as well

Renee Zellwegger was seen in LA modeling these great looking Hudson jeans. You can find out which Hudson jeans will fit you best by using Zafu, just click here. Sandra is one of our favorite movie stars, and yes we liked her before she won an Oscar for “The Blind Side”.

Promo Code is Savemore

We cover many of the Macy’s brands, so you can even find out which jeans will fit best and save some money.

Have fun!

We love shopping at The Gap and were excited to see that they have an awesome sale with many products 50% off! If you’re lucky, some of your recommended jeans will be from the Gap … and on sale!

Enjoy!

You can win a $250 shopping spree by simply entering. How cool.

Don’t forget that you can use Zafu to find out which Levi’s jeans fit you best.

The premium jeans craze has brought with it an obsession. For some, back pocket spotting has become a consuming pastime (although I suspect our partners have ulterior motives).

Every brand has their signature stitch, color, shape or design. Besides flaunting your exquisite good taste, back pockets can do far more for you.

You know if they look fab or frumpy, we’ll tell you why. Gone are the days when the back pocket was simply a utilitarian feature..

Embellished

Heavy embellishments can really punch up the wow factor on a pair of jeans.

With the care and craftsmanship that goes into today’s jean pocket designs, it sometimes seems sacrilegious to even use them.

No matter how appealing they are on a hanger, the true test of any pocket is how it looks on your butt.

Not every design is for every body, we’ll help you find what will work for you. We’re going to show you the different styles to look out for...

Flaps and Special Shaping

From tailored to flirty, flap back pockets add interest and character to your jeans.

MEK, Hudson, True Religion are just some of the brands where you’ll find flap back pockets.

For special shaping, technology and art meld.

The shaping and corners really flatter your seat. This creates pockets with an extra lift. Many of us can use the help!

Basic and Oversize Pockets

Basic stitching was pioneered by Levi’s with their famous arcuate. Wrangler is another great example of basic stitching.

Did you know that in the 2nd World War Levi’s replaced the stitching and used marker pens to save thread?

Oversized pockets are funky and fresh, but not for everyone. they hand low and make small butts look perky and bigger butts look, well, bigger – ouch!

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You can also find jeans with no back pockets at all. be careful as these can accentuate the size of your butt and be quite unflattering. Finally, there are trouser jean. Wear with care is our advice as they don’t work for everyone.

Designers are constantly coming up with exciting new variations on an original that was started in the late 1800′s. We’ll keep you up to date and shoe you what will work best for your look.

No longer a mainstream fashion, tight jeans could still be found as part of the music scene.

The Rolling Stones were still touring and underground punk with it’s Goth cousin were entrenched in tight skinny jeans (anti fashion once again).

Ever wonder why “Rock n Roll” is so often mentioned in reference to jeans? For mainstream America the skinny jean had taken a disturbing turn, evolving into tapered leg styles and even the horrors of faux denim leggings.

Some people just have trouble moving on!
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Here we are again, but skinny jeans didn’t just pop up over night.

In Fall of 2002 cutting edge designers were showing skinny jeans scrunched over high heels and tucked into boots.

Stella McCartney, Versus (Versace), and Rock and Republic all have the skinny jeans look.

By 2003 the trend becomes even more prevalent on the runways and the premium denim brands are on board.

You have to admit, it looks great on those runway models.
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Designers are still pushing the skinny, and the trend catches on in London. Visitors to the high street feel totally out of date in their trusty boot cut jeans.

JBrand jeans is launched in LA, producing straight and skinny jeans in dark washes with minimal detailing.

Celebrities such as Kate Moss, Angelina Jolie and Sienna Miller embrace the new trend and look fabulous in it.

We started to see them in our office in 2005, but mainstream America was slow to catch on. Lucky Brand jeans introduces skinnies to their customers only to watch them languish on the store shelves.
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It’s here, it’s there, it’s everywhere! Suddenly Americans are seeing Skinnies in every store. Almost all denim brands offer at least one version of a skinny, cigarette or super straight.

There are other jeans out there, but these are the ones that are on top of everyone’s shopping list. Stores are pushing the new look , and everyone from fashion editors to bloggers are writing about this new trend.

Early in the year news reports are varied predicting this is a style that just won’t catch on. By the fall season you could get your skinny fix everywhere from the trendiest boutiques to the local discount store.

The skinny was at the peak of it’s popularity.
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Four years later the skinny is still as popular as ever. Bloggers keep writing and the jeans keep selling.

That’s 60 years of skinny jeans – still going strong!

We are seeing an increasing amount of jeans brands doing more than simply try and make money.

It’s so cool and we wish all companies would make an effort and put more stuff back in.

This is a trend that makes us feel good, so we’re going to shine a light on a few of them right here.

You might be surprised at how much is being done.

Let us know if we’ve missed anyone out!

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Since 1996 Lee has been leading National Denim Day in aid of  women’s cancer programs.

Their philosophy is One Day, One Cause, One Cure. Since the start they have raised over $80mm!

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In 2005 Edun Jeans was started by rock star Bono from U2, along with his wife, Ali Hewson. The goal is to build Africa as a viable source of fashion garments from fait trade factories.

The jeans are made from organic cotton. In 2007 they started Edun Live, a blank tee shirt that is 100% “grow to sew” African produced.

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We have got to find ways of making our activism sexy, and fashion is it.

Bono

Citizen of Humanity donates a portion of every jean to Conservation international to help preserve the earth’s natural heritage.

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In 2006 Levi’s started Levi’s Eco, an organic line of jeans. It features recycled buttons, zippers and rivets and natural colored stitching.

We are located in the Bay Area and it’s hard to miss the great work the company has done for numerous causes where it is based.

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Loomstate was one of the first denim brands to use only organic farming for a sustainable future.

Launched in 2004 by designers Rogan Gregory and Scott Mackinlay they focus on environmentally responsible methods of production.

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Red is an eco clothing line including styles from several top brands including The Gap. they send 50% of the profits  to the Global Red fund.

Profits go to the fight against disease in third world countries.

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Finally Del Forte denim is recognized for their use of organic cotton and supporting sustainable arming practices.

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James Dean, Marlon Brando and Elvis wore their jeans straight and slim. Although women in the 50′s didn’t often wear jeans, Audrey Hepburn, Sandra Dee and Marilyn Monroe wore slim, close fitting pants that had the same sexy silhouette as today’s skinnies.

By the 1960′s women’s jeans were more common (even though the zipper was in the back) and they continued to have that skinny silhouette.

The look could be super sweet like the girl next door, or sexy and rebellious like those greaser chics in the musical and movie.

Rock and Roll was coming of age and tight jeans were the uniform.

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We think of elephant bells and groovy flare jeans but dig a little deeper and you’ll find the beginning of the punk movement and the skinniest jeans in history.

Tight from the waist to the ankle, safety pins were often used to keep them snug around the body and increase that bondage appeal.

Think of the Sex Pistols and The Ramones as prime examples. Vivian Westwood had her own shop selling this “anti-fashion” to the ultra hip crowd.

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Tight jeans were definitely in for women and men. Tight and stone washed (still no stretch in denim), this is where tapered legs jeans really made their mark, and the style lasted well into the early 90′s.

Remember those oversized sweatshirts and the colorful leg warmers? Pat Benetar, Chrissie Hynde and the rolling Stones, all the serious rockers wore their denim tight – without leg warmers, of course.

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Check out part 2 where we cover the story up till today!

We have you covered

• For all shapes – no matter how difficult shopping has been, we can match you to jeans you’ll love!
• Prices to suit your pocket - We don’t just match jeans to your body, but also your pocket. We have jeans from $30 to over 250!

We’re completely unbiased

We don’t sell jeans at Zafu. We show you the jeans that will fit YOU. All we want is for you to find a pair that you love, and hopefully send us a nice email, like so many others.