It’s all about your pockets!

Basic back pocket design used to be the norm. The premium jeans craze soon changed all that.

We looked at the different types and found that some may help your butt more than you realize.

The skinny jean story (Part 2)

The skinny jean is as important today as its ever been. no self respecting jeans brand can be without their own version.

Part two of our story starts in the nineties with the Rolling Stones and brings us right up to now.

Jeans with a cause

You might not know how many brands are not just selling jeans but sharing their success with great work for a variety of causes.
We shine the spotlight on seven brands that are quietly making a difference. Some of their activities will surprise you.

The skinny jean story (Part 1)

We tell the story of the Skinny jean. Staring in the 1950’s, part one takes us to some of the stranger looks in the 1980’s.

You’ll see how the roots of the skinny jean of today are in Hollywood and the music business. It’s been a wild ride!