Learn all about ‘Fit’

The issue with fit

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We have matched 6.1 million women to their perfect jeans. To develop our jeans finder we tested over 12,500 women.

We’ve seen just about every problem you could imagine. Here we show the problems we women have with our jeans.

Learn how to flatter your butt

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The first thing we do when we try on a pair of jeans is turn round and look in the mirror at our butt.

Here’s some great tips on how you can flatter your figure and make your butt look great in your jeans.

What’s a short girl to do?

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The average woman is 5′ 4″ and she does not have a 35″ inseam. “I’m not fashion model tall – how can I get great jeans?”

This is one of our most popular requests, so we’e put a guide together for all of us who aren’t long and leggy!

How to wear jeans if you have big thighs

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We get so many emails from women worried about their large thighs. Did you know that 44% of women think their thighs are too big?

We’ve put together a series of tips just for you. From what you should do and the jeans and styles you should avoid. Help is here!