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InStyle

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Your Own Online Jeans Shopper Erin Sumwalt Answer a few questions on fit, size and styles you love, and zafu.com located the ideal pairs for you (among 90 brands from AG to Rock & Republic) and explains why each style works for your body.

Mass-customization.blogs.com

This is so long tail: Newly launched zafu.com helps women with personalized jeans recommendations to find their perfect jeans Frank Piller Personalization as a more scalable alternative to mass customization? Many women I know share this experience: Looking frustrated at thousands of jeans listed on a search engine, or carrying a pile of denim into [...]

Press Release

Shopping.com Changes the Way Women Shop for Jeans Through New Partnership with zafu.com Download PDF Version BRISBANE, Calif.–(BUSINESS WIRE)–Shopping.com, the leader in online comparison shopping, and zafu.com, the experts in finding the perfect jeans for a woman’s specific body, shape, and style, have launched a partnership to bring zafu.com’s service to Shopping.com buyers. Shoppers on [...]

The New York Post

Injeanious: We Found the Perfect Denim to Flatter Any Figure Serena French EVERYONE wears jeans – well, with the exception of Laura from “Project Runway.” And yet most people find shopping for jeans means a whole lot of drama with little return. Once they find a style that fits, they’ll stick with it for longer [...]