About Us

The press have spoken

We’ve been featured on TV, in top newspapers, endless women’s magazines and by the best bloggers.

Time Magazine even rated up as one of their web sites of the year! We must be doing something quite well!

Two years in development and 6.1 million women later, the Zafu fit finder has made shopping for jeans really easy.

An amazing 94% of women say we showed them jeans that fit great! Learn more about how we do it and why women love Zafu.

Every week we get thank you emails. We’ve had literally thousands and they are full of the joy of finding great jeans.

Some of these emails are hilarious and you’ll see yourself in others. We love receiving them. Thanks to everyone who hit send.

We solved a frustrating problem for millions of women. We help you find great jeans that make you feel wonderful.

How did we do it? No magic tricks. Years of hard work and research and the dedication of a small bunch of talented people who care.

Jen:
Horror show, but I'm in there :-(

Jools:
Hi Zafu - can you do more stories like this. Very interesting. Where did the Boy

Carole:
Thanks from me too - interesting

Carole:
Nice site, my friend told me about you last week and I'd forgotten the name.

Sue:
How about if you're like me with really thin thighs? Sue