Lucky Brand Jeans

Lucky Brand Jeans are the true hearts of the jean industry. Life long friends Gene Montesano and Barry Perlman founded Lucky Brand Jeans in 1990 with a wholesome idealism that is rare and refreshing. Lucky’s have become instant American classics in part because they are more about having an honest, consistent product then being the hot new thing. Lucky’s are about quality and fit, professing that “sometimes what makes a brand great is what you don’t do with it”. Lucky Brand Jeans reached cult classic status in their early years when they took a chance and embroidered the message ‘Lucky You’ in the fly of their jeans. Their light hearted image and sense of integrity are part of what goes into making these easy going, feel-good and very lucky Jeans.


Available Lucky Brand Jeans

Our brands: