An on-line dating service for jeans!
Yes, we get described as an on line dating service for jeans all the time. that’s because on Zafu you answer a few simple questions about yourself and we show you your perfect jeans.
Let’s face it, buying jeans is really hard! Along with bras and swimwear, it’s probably the most difficult items we have to buy.
This is where Zafu “Shape-Matching” can help
We all know that as women, we come in different shapes and sizes. Some of us have different thighs, different tummies, butts, etc. We’re different shapes even when we’re the same size!
If you and a friend are both the same size, you’ll often have a very different experience with the fit. She may be one shape and you are another. Maybe, you always struggle on the thighs and she can’t find jeans that don’t gape. What to do?
Imagine that you’re on a web site, you’ve looked at all those features, the price is perfect, you’ve seen it’s the exact style you want. The jeans look great, but will they fit? Of course, you could buy the jeans and then face the hassle and cost of returning them.
How does shape matching work?
Many women have told us that we are like an on-line dating service for jeans. They are right!
Those services ask you a few questions about yourself and the partner you’re looking for and then they match you to someone. We do the same except you get jeans.
- You answer a few simple questions in 2-3 minutes
- We go to work and find your perfect jeans.
- You shop with confidence!
It’s that simple with Zafu. In fact, over 7.1 million women have already used us to help them find their perfect jeans.
Tags: Shape
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12 Comments
Very cool. I’d seen some stores talk about shape and never understood it till now. thx
Blair, if you read this can you tell me how I can find out about my shape? Thank you very much – Josie
I don’t need to imagine…. My friends and I went shopping last weekend and none of us could find anything that fit. I just found your site Zafu and sent them an email. We’ll all join!
My girlfriend and me are totally different shape and your right, we can’t fit into each others jeans.
I came to your site because a lady in my local jeans store told me about you. Very cool. I’d never heard of zafu and was surprised that you’d been about for a few years. Thanks Amy
Blair, sorry to bother you, but can you explain how you do this? Sounds amazing.
Hi Emily,
Thanks for your message. It’s a long story. Check this out, it’s a good explanation.
http://www.zafu.com/how-we-solved-fit.html
Blair
What is the tech stuff behind Shape matching? Sounds pretty amazing if you really have solved fit for women.
Hi Briana,
Thanks for the question. It’s taken us the best part of ten years to develop and refine the way we recommend jeans. It’s quite complex for us to do, with lots of math, measuring, testing and stuff like that. The great thing for you and other women is that it’s really easy to get your recommendations. We used to liken our approach to a doctor. They don’t just prescribe stuff before they have asked you some questions. We’re the same. I hope we’re a bit more fun though.
All the best
Angelique
Thanks Angelique. I joined your site a few days ago and your suggested jeans worked out really well. Best of all, I thought I’d have to spend on designer jeans and the gap ones you recommended fit perfect. Thanks!
I was in a jeans store yesterday and the lady told me about you. I had never heard of Zafu. What is a Zafu? Danielle
It worked perfectly for me. For the first time in many years (since I became a plus size woman) I could find myself a pair of jeans that not only I can fit in, but fit perfecly to my body shape. In Europe we don’t have that many size choices as you, in U.S., have, so, even having to add the shipping cost, it was very worthwhile.
I’ll come back again in a few months.