Questions Questions!

Why are you called Zafu?

We had been struggling to find a name for a few weeks. We wanted something that we liked and that was not just your generic web site title.  Anyway, we’d been coming up against a brick wall and one of our team said she was off to sit on her Zafu. Huh? We asked. Yeah, people sit on them when they meditate and reduce stress. This is essentially what we do for women trying to find jeans. And beyond that, we just like it.

Why do you know how to do this?

We’ve been working on fit for years and years. We know how clothes fit people – all sorts of clothes – on all sorts of people. Different members of our team have worked with leading brands and retailers during their careers and we also do consulting with many apparel companies to develop better fitting clothes for everyone. We took our experience and added years of research and testing. It’s hard to believe that we’ve done over 12,500 fittings.

Do you tell me which products I’ll like?

Not exactly, everyone has different perspectives on what they like. We tell you what fits then help you to choose the styles, brands, and price that you like best. The cool thing about Zafu is that as you look through your recommendations you can choose the jeans you like knowing that they will really fit you!

How do you know which ones will fit me?

We measured, tried on and reviewed the fit of each product on thousands of women with different bodies (we know every little detail about each of them). We don’t use models, we use real women just like you in all sorts of shapes and sizes to help us figure this out. Now that we know all about your body, we can tell you exactly which ones will fit you perfectly and which ones won’t.

How can you really know what I look like without asking me to measure myself?

It’s amazing how lots of little clues can add up to a complete picture of a person. That’s exactly how we figure it out – we’ve spent a long time fine tuning the questions we ask you. As for measuring, who has a tape measure? And really, where is your waist, or the largest part of your thigh? It’s really tough to get it right and most people don’t want to do it.

How do you choose which products are on the website?

We’ve chosen a range of over 100 brands and hundreds of styles. We wanted to make sure that everyone who comes to the site will not only find something that fits but also something they like. We welcome suggestions – if you have a product that you would like us to feature please email feedback@zafu.com.

Are you really impartial?

Yes. Being impartial is important for us to gain your long term trust. We see lots of good and bad products and we know how to tell the difference. We have no reason not to say it like it is?

Why does your description sometimes differ from what I see on the product?

Brands all describe their products differently. There’s just no standardized way of thinking about things, for example, how high or low a pant sits or how tight or loose it is. That’s one of the reasons it’s so hard to buy online. We’ve taken a completely consistent point of view and applied it across all the products. That way, when we say slim, you know it is. That said, what we say may contradict what you see on the brand page.

Do you work for jeans brands?

Over the past 7 years we have worked for many of the leading jeans brands and retailers helping them improve the fit of their jeans, pants, shirts and bras! In fact there’s a good chance that we’ve been involved with garments that are already in your closet. if you’re a retailer or jeans brand and would like to know more please contact: feedback@zafu.com

Why do you charge a fee for your services?

Every week our team tests new jeans on real women. We decided to offer you a great service that we’d constantly keep updating and improving. Just like you, we have to pay the bills. In fact, just like you, we think our team should be fairly paid for our efforts. We charge a small fee and feedback suggests that most think it’s awesome value. Thanks!